Social media marketing means using social media platforms like Instagram, X (formerly known as Twitter) and Facebook to promote your brand and sell your product or service. Whether you’re totally new to social or want to double-check your priorities in 2024, this guide has you covered. That’s why we put together a comprehensive guide to creating a social media marketing plan from scratch. In a landscape with more competition, content and networks than ever, a succinct strategy gives you the focus needed to say “no” to efforts that don’t serve your goals. Looking to fine-tune your social media marketing strategy? Good! Now’s the perfect time to make it happen.
